Professor of Human-Centred Security and Director of the UK Research Institute in Science of Cyber Security
Arguably, the purchase of a new computer or laptop is a point when people are most prepared to consider what they should do to keep it secure. In this talk, I will present initial insights from a study of how security features in sales conversations and buying decisions. We interviewed customers and sales staff about awareness of threats, how they can be managed, and how customers react to unsolicited security advice and being offered add-on security software. We found that sales staff are an important source of security advice, especially for older buyers, whereas younger ones are (over)confident in their skills as digital natives and more inclined to dismiss advice. The conversations also yielded a number of suprising security urban myths about threats and protection.
|Paper submission deadline||Tuesday, March 21, 2017 (extended) (Anywhere on Earth)|
|Notification||Friday, March 31, 2017|
|Camera ready||Tuesday, April 18, 2017|
|Workshop||Saturday, April 29, 2017|